Sales Articles


Sell More The First Time - Juice the Front End
How to sell more of anything via effective, cheap, useful, fruitful and intelligent advertising. Specific strategies to increase your sales in any type of business, online or off, without spending a fortune on copywriting.
By: Robert Boduch

Inside Information: How To Profit By Sharing Your Expertise
How to sell more of anything via effective advertising. Specific strategies to increase your sales in any type of business, online or off.
By: Robert Boduch

Exclusive Mortgage Leads
If you are a loan officer or mortgage broker on the market for exclusive mortgage leads, how do you know if that lead is really exclusive or not?
By: Jay Conners

Pricing Mortgage Leads
If you are a loan officer or mortgage broker on the market for internet mortgage leads, than many things will be of importance to you, including the cost of the lead.
By: Jay Conners

Mortgage Leads, Junk vs. Real Time
A junk lead is classified as a lead that is old or recycled by many loan officers and many lead companies. It may come cheap, but chances are, it won't be worth the two dollars you spent on it.
By: Jay Conners

Using Your Online Presence to Drive Offline Sales from Your Customer Base and Beyond, Part 1
Using an online presence to generate offline sales at a brick-and-mortar location is crucial for many local businesses. This series of articles will tell you how to do it.
By: Tom Swanson

Real Time Mortgage Leads
If you are a loan officer or mortgage broker, and you are on the market for mortgage leads, you may want to consider buying them in "real time."
By: Jay Conners

Quality Internet Mortgage Leads
Quality Internet Mortgage Leads, If you are a loan officer or mortgage broker on the market for internet mortgage leads. Sometimes it may be better to go after quality leads, as opposed to buying your leads in quantity.
By: Jay Conners

Sealing The Deal Over The Business Meal
Seal the Deal - Build positive client relationships and build your bottom line by learning the rules of dining etiquette.
By: Lydia Ramsey

Selling Secrets: What did you promise your customers today?
Sales Secrets - Promise is the soul of promotion. What did you promise your customers today? Promising to solve a shoppers problem is the quickest way to turn them into a buyer. Learn how to determine the selling promise that will increase your sales.
By: Jarvis McCrary

How to Handle the Top 10 SME Sales Objections - Part I
A Sale is considered closed when the buyer and seller reach agreement on terms for the buyer to take ownership of a product or service. To get to this stage, the seller normally
By: Peter Lawless

Sorting vs. Selling
How to not waste your time trying to sell anyone on your opportunity
By: Ron LeBlanc

Mortgage Leads, Choosing the Best Option
Mortgage Leads Option - When it comes to buying mortgage leads, there are many good companies out there for you to research, and many avenues to travel down when considering which lead type will work best for you.
By: Jay Conners

Follow Up With Your Customer
Customer Follow Up - After you go through a sales session with a customer, wether you sell them a product or not, follow up with them. Otherwise, your time was all but wasted.
By: Jay Conners

Setting Realistic Goals
Setting Realistic Goals - When goals are given that are unrealistic, the mission is doomed from the beginning. It immediately gives a feeling of despair to the sales team, which can be devastating to morale.
By: Jay Conners

Know Your product before You Sell It
Product knowledge is by far the most important key ingredient to posses when it comes to selling your product.
By: Jay Conners

Evaluate Your Customer
When a customer walks into your office, don't sell them the first product that comes to mind. Sit them down and evaluate their needs
By: Jay Conners

Mortgage Leads, Where to Begin
Mortgage Leads - If you are considering investing your hard earned money with a mortgage lead company, or you are switching lead companies because you have gone through the pain of seeing your money go down the drain, here is a good place to begin.
By: Jay Conners

Presenting Your Product
Presenting Your Product - For starters, the last thing you want to do when a customer walks into your office is present the first product that pops into your head.
By: Jay Conners

Getting Passed the Gate Keeper
We all know the feeling of going out to make our cold calls, only to be shot down by the person at the front desk who looks at us as nothing more than a solicitor.
By: Jay Conners

10 Incredible Ways To Sell Your Products Now
1. Make your reader visualize they have already bought your product in your ad. Tell them what results they have gotten and how it makes them feel.
By: Carlo Cabrera

Dont Let Your Hot Leads Cool Off
Don't Let Hot Leads Cool Off - Every day in sales and business is critical. That lead you receive today, could very well be in the hands of your competition tomorrow.
By: Jay Conners

The Power of Knowing Your Customer
Know Your Customer - Often times we believe the depth of our customer does not extend beyond that of the business they do with us.
By: Jay Conners

Your Customer is Not a Statistic
When a customer walks into your office, you want to make sure they feel welcome, you want to treat your customer as though they are a piece of gold, and not as a statistic.
By: Jay Conners

Building a Strong Business Relationship
When it comes to business and sales, building a strong relationship is critical. The stronger your relationship is with your customer, the more likely they will be to refer you business.
By: Jay Conners

Mortgage Leads, You Get What You Pay for
There are many mortgage lead companies out there to choose from. Each with their own individual way of obtaining leads to sell to loan officers. But remember, you get what you pay for.
By: Jay Conners

The Keys to Buying Motivation: Unlock the Door to Sales Success
Motivation - One of the key things that we teach salespeople is that your job in sales is to understand what it is that people do, and then to help them do it better.
By: Mark Dembo

Prospecting Your Customer
Customer Prospecting - When you establish a relationship with a customer, you want that relationship to have many levels, not just one layer from one sale.
By: Jay Conners

How to Get Your Customer Talking
Before we can sell our products to our prospective customers, we must first get to know them and their needs. The best way to do this is to get them talking.
By: Jay Conners

Be Persuasive When You Sell
Persuasive Sell - When you are selling your products to clients, you don't want to be pushy about it, you want to be persuasive.
By: Jay Conners

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