Free Website Content » Internet » Search Engine Optimization SEO Articles

While Planning or Designing a Website wear the Shoes of a Crawl Spider

The World Wide Web is similar to tests of strength knights of yesteryears went through. To taste success a website needs to be more than functional or great looking. It is a complicated business and webmasters are now kept on their toes trying to get higher rankings on search engines.

The secret lies in appealing to search engine spiders and so you need to know in detail how a spider works before you build a site.

• Spiders read text and cannot comprehend images, colours or graphics. So, any page that is design friendly with little or no content it will receive a low rank. Unless, you include in text format information contained in graphic images; submit only URLs of main content pages and not splash pages; include ALT descriptions of all pictures and include keywords that pertain to them.

• Know that the components that attract spiders are: TITLE tags, META tags, Header tags, keywords, and links. Many spiders score entire sites based on the overall scheme.

• Spiders read algorithms and do not take in whole pages. So, be news savvy and like newspapers place the most important information first. Titles, headers, and the introductory paragraphs must present the essentials.

• Keep updated on technical advancements in the way search engines examine materials. Read through guidelines of major search engines, as well as blogs and forum devoted to SEO and spiders.

Once your page is designed think about using a search engine stimulator to evaluate your pages. See: www.webconfs.com/search-engine-spider-simulator.php you can add the tool to your website. The report will clarify where you need to make any changes.

A search engine stimulator will also help you determine whether hyperlinks in your pages are "real." Experts recommend using tags instead of java script based menus. Try and limit hyperlinks to less than 100 and check that they do not lead to 403 Forbidden or 404 Page Not Found pages. Spiders do not deal with such errors and your pages will not get indexed.

What any search engine spider does is that is crawls the web and indexes pages in any given database. The spider makes use of algorithms to determine page ranking and relevancy of indexed pages.

Be SEO savvy and select keywords that search engines will find. Tools like Keyword Playground and Website Key Word Suggestions will help greatly. Avoid dynamic pages and if you have them then run them through the spider stimulator to check if dynamic pages are accepted. Get your Meta Keywords and Meta Descriptions Right these are the delicacies a spider relishes. They are the cornerstones of page ranking and relevance in the "eyes" of any spider.

When planning a web site and its pages keep in mind at all times " the spider." This will help you develop pages that are search engine friendly.

Author Bio
Aaron Brooks is a freelance writer for www.1888seoservices.com, the premier website to find Seo consulting, link buildings and professionals seo training, online marketing tips, seo tools and more. He also freelances for the premier Web Directory site http://www.1866webdirectory.com

Article Source: http://www.ArticleGeek.com - Free Website Content

Related SEO - Search Engine Optimization Articles

Meta tag optimization results in high search engine ranking
Meta tags are frequently an overlooked factor which can improve the ranking of most any website.

Link building for effective search engine optimization
A quality backlink pointing to your site should be in the same category and relevant in content to your website. This article outlines the difference between good and bad backlinks.

AdWords Tips: All About Keywords
As you probably know, Google AdWords is a pay-per-click marketing system, which is a great way to get traffic to your site. But if you don't know the ins and outs, it can end up costing you a lot of money and not making you any.

A Guide to successful pay per click marketing
Pay per click management is one of the best methods to bring targeted traffic to a site. To make your PPC campaign successful you need to do proper keyword research to find out the appropriate keywords that best describe your services.

A guide to good Search Engine Optimisation (SEO) tips
10 Tips on good Search Engine Optimisation practices to get your website ranking higher in the SERPS.

Robocops
The Robots.txt protocol, also called the "robots exclusion standard" is designed to lock out web spiders from accessing part of a website.

The World of Duplicate Content - Use of a Filter
The World Wide Web is like a running race or marathon where websites compete to reach the finish line first. In this case the finish line is higher ranking. And in this race for supremacy it is important to avoid duplicate content and its penalties.